Dollar Shave Club Raised Money on AngelList & Just Sold for $1 Billion

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Crowdfund Insider | | July 23, 2016

Dollar Shave Club

AngelList is not always pounding the table on the many successful companies that have graced the pages of the accredited crowdfunding platform. But this past week there was a pretty big exit and some AngelList investors were fortunate enough to get in early. Dollar Shave Club sold to Unilever for a reported $1 billion delivering Unicorn status for the disruptive consumer staple company.

Dollar Shave Club first raised Seed capital in the amount of $1 million back in 2012 led by big name VCs Kleiner Perkins and Andreessen Horowitz. Dollar Shave Club went from A round to D round, each progressively higher, to closing the deal with Unilever for a billion dollars. AngelList syndicates were given the opportunity to jump on board for the ride. With this example, the syndicate typically would invest about $270,000 with a minimum participation of just $10,000.

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Dollar Shave Club is in many respects a perfect crowdfunding candidate. The company took a commodity product, dominated by several sleepy consumer giants and completely turned the process upside down. Dollar Shave Club delivered innovation where established firms failed to act. They were simply too caught up in their high margin success. Dollar Shave Club jumped out of the gate in 2012 with a video explaining their product of blades that are “F**king great.” The Dollar Shave Club video / advertisement has been viewed OVER 23 million times on YouTube.

The concept of an affordable, high-quality product delivered to your doorstep was enough to rattle the cages of Gillette, Bic and more.  Last year Dollar Shave Club claimed about 13.3% of all razor sales in the U.S. and was on track to generate over $200 million in revenue this year.

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The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 1300+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more at www.ncfacanada.org.

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