FFCON21 Breaking Barriers May 11-13, 2021

Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding

Wealth Professional  | James Burton | March 2, 2021

Hardbacon equity crowdfunding success - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding

Finance app Hardbacon receives boost to growth plan as it prepares to go public

A Montreal-based fintech company has secured more than $1.1 million through the Frontfundr equity crowdfunding portal as it positions itself to go public.

See:  Fintech Fridays EP51: Bacon and Eggs

Hardbacon brought in $1,136,400 from more than 800 investors, smashing its $500,000 fundraising goal. The company, which markets a personal finance app, has thus completed one of the largest rounds of equity crowdfunding in Canada, with this laterst round bringing its total financing to more than $2.2 million since its inception.

A B2C app for self-directed investors, it generates revenue from Hardbacon Premium subscriptions as well as from lead generation and sales of its two white label solutions for financial institutions: a portfolio analysis module and a financial planning module. Its partners include National Bank Direct Brokerage and Desjardins Online Brokerage, and it also has an advisor feature.

The funding will be used to accelerate the fintech’s growth and fuel its ambition to reach the summit of the lead generation market in the financial services industry.

CEO Julien Brault told WP: “Raising a round of over $1 million with a goal of $500,000 is a huge vote of confidence from our user base and the Canadian public. It put us in a very good position to execute our growth plan as well as go public.  This round, which is among the largest fundraising round in FrontFundr's history, proves once more that equity crowdfunding is a valid financing option for tech companies in Canada. I’m pretty excited about closing such an historic round and it will give us the fuel we need to hire the right people to execute on our growth plan.”

Continue to the full article --> here


NCFA Jan 2018 resize - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

Latest news - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfundingFF Logo 400 v3 - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfundingcommunity social impact - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding

GET DRAFTED AT #FFCON IN 2021!


Some past Fintech Draft pitchers - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding

FFCON21 image Your Voice Counts 3 - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding

Sign-up for NCFAs weekly newsletter and never miss a beat:


NCFA Newsletter subscribe600 - Fintech start-up Hardbacon secures $1.1 million thanks to equity crowdfunding

Support NCFA by Following us on Twitter!