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Ipsos Survey: Most Canadians Say (88%) We Need More Competition

Ipsos | Feb 8, 2022

most canadians agree we need more competition - Ipsos Survey:  Most Canadians Say (88%) We Need More CompetitionToronto, ON, February 8, 2021 – Most (88%) Canadians agree (39% strongly/49% somewhat) that we need more competition in Canada because it’s too easy for big business to take advantage of Canadians, according to a new Ipsos poll. Moreover, nine in ten (90%) agree (38% strongly/52% somewhat) that we need to take steps so that small and medium-sized businesses can compete with the larger players.

Canadians perceive clearly what the benefits of increased competition could be:

  • Eight in ten (88%) agree (34% strongly/55% somewhat) that more competition between businesses means more choice for consumers and lower prices
  • A majority (85%) agrees (29% strongly/56% somewhat) that more competition between businesses will lead to better quality products and more innovation in Canada.

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Some might argue that Canadian companies need domestic protection from too much competition in order to enable them to compete internationally.

Canadians are not sold on this point. Half (48%) agree (9% strongly/39% somewhat) that less competition within Canada means that Canadian companies are more protected so that they can compete with larger companies from other countries.

Canadians were asked whether they believe that certain sectors of the economy need more competition, or whether there is enough competition.

A strong majority of Canadians (72%) believe that the telephone and cable industry needs more competition, while fewer believe that big-box retail (51%), airline (51%), insurance (49%), grocery (40%) and banking sectors need more competition. Conversely, two in three (67%) believe that there is enough competition from banks, while fewer say the same about the grocery (60%), insurance (51%), airlines (49%), big-box retail (49%) and telecommunications/cable (28%) sectors.

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