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Mastercard’s Latest Crypto Credential Trademark Filing

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Mastercard and crypto - Mastercard's Latest Crypto Credential Trademark Filing

Mastercard's recent trademark filing indicates a continued and growing interest in the cryptocurrency and blockchain space.

  • Mastercard's Continued Interest in Crypto:
    • The payment processor plans to develop software that simplifies transactions involving cryptocurrencies and blockchain, aiming to streamline crypto transactions and foster seamless connectivity between Virtual Asset Service Providers (VASPs).
    • This move suggests a significant development, as it implies that Mastercard is moving towards making crypto payments more user-friendly, potentially onboarding millions to crypto, and signifies a potential disruptor in the market​​.
    • Building a Bridge:  Mastercard's move is seen as an attempt to establish a connection between conventional financial systems and the realm of digital currencies, offering improved accessibility and convenience to individuals and businesses involved in crypto transactions.
      • This endeavor, marked by its collaboration with different crypto firms and its investment in crypto tools, signals a significant step towards blending traditional finance with digital currencies.
      • This integration could potentially reshape how transactions are conducted and could push more financial institutions to adopt similar strategies​.

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  • Could have profound implications for fintechs, incumbents, and consumers:
    • For fintechs, it marks an increased involvement of a major player in the crypto space, which could lead to increased competition but also potential partnership opportunities.
    • For incumbents, it poses a challenge to keep up with or match this development, especially since other payment giants like Visa have also shown interest in the crypto market.
    • For consumers, Mastercard's development could simplify the process of crypto transactions, which has been a significant barrier to broader adoption, potentially leading to wider use of cryptocurrencies​​.

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Keywords:  Mastercard, cryptocurrency, blockchain, trademark filing, crypto transactions, digital currencies, financial institutions, Virtual Asset Service Providers, VASPs, crypto payments


NCFA Jan 2018 resize - Mastercard's Latest Crypto Credential Trademark FilingThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

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