Karsten Wenzlaff, Advisor
August 26th, 2025
Finance Pop Culture | Nov 13, 2024

Image: Freepik
When the world of finance intersects with Hollywood the results can be fascinating. Now, filmmaker Lena Dunham is bringing one of the biggest financial scandals in recent history to the big screen. She’s adapting Michael Lewis’s book, Going Infinite: The Rise and Fall of a New Tycoon which is all about Sam Bankman-Fried's dramatic rise and former billionaire behind the FTX cryptocurrency exchange to his fraud conviction and 25 year prison sentence behind bars.
Dunham is behind numerous pop-culture films, such as Tiny Furniture or Girls, and will make the SBF/FTX story even more accessible, translating complex financial events into an engaging narrative for a wide audience. The Bankman-Fried saga is one of those rare stories where finance becomes a significant part of pop culture, shaping discussions in households, social media, and the wider media landscape.
Bankman-Fried positioned himself as an ethical leader in the crypto space. He often talked about “effective altruism” and his commitment to giving away much of his fortune. But behind the scenes his company FTX was fraudulently using customer funds to cover debts and make risky investments. When it all came crashing down, investors lost billions, and SBFs empire was left in ruins. For those in fintech, cryptocurrency, and digital finance, the FTX collapse is a powerful reminder of the importance of transparency, compliance, and ethics.
Let’s look at five other times when finance captured the public’s imagination.
In 2021 an online community of retail investors on Reddit’s WallStreetBets subforum launched a coordinated effort to boost GameStop’s stock price to force a “short squeeze” on Wall Street hedge funds that had bet against it. This event brought terms like “diamond hands” into everyday vocabulary as regular investors tried to “hold the line” on GameStop’s stock price. The frenzy led to massive gains for some and massive losses for others which prompted debates about market manipulation, trading platform practices, and the power of social media. In 2023, the story was made into the film Dumb Money and instantly became part of popular culture by showing the world that everyday investors can have a major impact on Wall Street too.
Non-fungible tokens (NFTs) became all the rage as artists, athletes, and celebrities like Grimes, Snoop Dogg, and Paris Hilton jumped into the space to release and buy/trade digital art and collectibles. The NFT craze attracted billions in sales and brought blockchain technology into the mainstream. NFTs were also controversial, with some viewing them as speculative unregistered securities, and environmentally costly. The boom’s cultural significance was undeniable as it introduced NFTs into the mainstream across social media, news, and entertainment.
Elizabeth Holmes ran Theranos which was her health-tech company that claimed to revolutionize blood testing. However, investigations later revealed that Theranos’s technology didn’t actually work and claims were fraudulent for years. Holmes was eventually convicted and sentenced to 11 years in jail and her story became a cautionary tale about the risks of Silicon Valley hype and the pressure on startups to deliver groundbreaking results at any cost. This scandal inspired the book Bad Blood, multiple documentaries, and the Hulu series The Dropout.
Financial influencers (finfluencers) on platforms like TikTok and Instagram have reshaped how young people learn about investing and personal finance. These creators/advisors explain everything from stock picks to cryptocurrency by using relatable language and catchy phrases like YOLO trades (you only live once), FOMO (fear of missing out) and HODL (hold on for dear life meaning buy and hold for the long term). While social finfluencers can be knowledgeable about finance this trend has brought concerns about the spreading of misinformation without professional credentials. It's a social media movement that is empowering millions of young people to think about money in new ways.
Robinhood is a popular trading app known for its user friendly design, innovative products, commission-free trades and gamification of retail investing. It became super popular especially with younger investors with it's 2021 IPO being marked as the rise of retail trading with newly found accessibility to public stock markets. However Robinhood's success raised eyebrows (with regulators) and questions about the gamification of trading and the ethics of practices like payment for order flow. Robinhood’s story reflects a cultural shift in how people engage with money, investments, and the stock market. The app’s influence sparked debates about financial literacy and the responsibilities of financial companies who appeal to first time investors.
Lena Dunham’s upcoming film on Sam Bankman-Fried and FTX is an example of how financial scandals can evolve into powerful pop cultural narratives. These stories resonate because they touch on themes of ambition, ethics, and trust that we all relate to. From retail investing and cryptocurrency to high-stakes fraud, these moments offer lessons, insights, and a bit of caution, highlighting how finance can influence on one hand, and yet be influenced by the other.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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