Interview: Canada’s P2P Small Business Marketplace, Lending Loop, Gains Traction

NCFA Canada About Us | Craig Asano | Nov 1, 2015

Small business loans 300x171 - Interview:  Canada's P2P Small Business Marketplace, Lending Loop, Gains Traction

In September 2015, Lending Loop, a P2P lending marketplace for small businesses seeking up to $500,000 CAD in capital launched and is currently open for business.

With the tag line 'A better way to borrow, a Smarter way to lend', Lending Loop, led by Cato Pastoll, CEO/Co-founder, and his Co-founding partner and CTO, Brandon Vlaar, are early entrants into the Canadian peer to peer lending or debt-based crowdfunding arena, and are experiencing a lot of traction.

While P2P lending is a thriving industry in the UK and US, and is proving to be the go to option for many small businesses seeking access to debt capital after being unable to secure loans from traditional financial institutions or unwilling to pay lofty interest rates on credit cards or to alternative lenders with inflated costs, Canada is just getting started.

Related:  Lending Loop Launches Online Marketplace for Canadians to Lend Directly to Main Street

To learn more about Lending Loop's model and the business processes, resources and types of loan products and investments available on this new marketplace, we sat down with Cato Pastoll for an interview that lasted approx 34 minutes in length.

Small business P2P lending marketplaces is definitely a growing opportunity in Canada, and if you are a small business or prospective lender interested in direct investments then you should definitely check them out.  To learn more, we encourage you to visit to ask any questions that you may have.


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ncfa logo 100 - Interview:  Canada's P2P Small Business Marketplace, Lending Loop, Gains Traction

The National Crowdfunding Association of Canada is the leading and only nationally organized non-profit working with over 1300 social and investment stakeholders across the country, and the national voice of an industry that is fast becoming an integral part of the start-up financing ecosystem. Learn more About Us or visit