Brick City Live | August 16, 2017

A new women-focused crowdfunding platform has just launched in Newark and is accepting businesses into its inaugural cohort.

iFundWomen is a crowdfunding platform specifically designed to help women entrepreneurs secure funding for their small businesses and startups.

The new platform is looking to set women-led businesses vying for crowdfunding dollars up for success by vetting prospective funding recipients, who must enter their business by September 21st. According to the iFundWomen Newark webpage, an iFundWomen coach will contact applicants soon after they submit their applications.

Entries will then be evaluated by a team at iFundWomen for a spot in the crowdfunding platform’s first cohort in the Greater Newark area. Businesses that are accepted into the cohort will receive one-on-one coaching in business, crowdfunding and video production services to help them launch successful campaigns that meet their funding goals.

“Women are starting businesses at two times the rate of men, and operate with only half of the working capital, so it’s critical that we partner and mobilize our collective resources to help close the female funding gap,” said iFundWomen CEO Karen Cahn, according to a statement about the local launch

See:

• Women outperform men in seed crowdfunding, according to analysis by PwC and The Crowdfunding Centre
• The truth about women entrepreneurs and crowdfunding

While crowdfunding campaigns have become a popular way for entrepreneurs and small business owners to raise money for projects and businesses, people sometimes underestimate the investment in time, planning, marketing and reward managing necessary for launching and operating campaign that reaches its goal. iFundWomen Newark will help selected projects and businesses execute the necessary preliminary work for launching a successful campaign, and for managing it during its run.

Continue to the full article --> here

The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support, and networking opportunities to over 1600+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more at ncfacanada.org.