Karsten Wenzlaff, Advisor
August 26th, 2025
Karsten Wenzlaff is a Crowdfunding and Fintech Expert from Germany. He is Secretary-General of Digit[...]
Crowdfunding trends: Blockchain and video games most popular projects
Net Imperative | June 12, 2019
Blockchain and video games are the most lucrative industries for crowdfunding projects, getting million of pounds in funding for popular projects, according to new research in Europe.
A new study by SmallBusinessPrices.co.uk uncovers the sectors and countries where the introduction of the alternative finance marketplace is being felt the most, and the current value of the industry.
Key Findings:
• Blockchain and Video Games Named The Most Lucrative Industries For Crowdfunding – 31 Blockchain crowdfunding projects averaged funding of over $177 million, whilst the Video Game sector that has seen the most projects to exceed $1 million, with 38 in total.
• 3D Printing, Wearable Tech, and Software – All make the top 10 most successful crowdfunded industries and have a combined total funding of $17.1 million
• The UK Is Paving The Way – $20 billion of alternative finance funds has been raised, this is over double the volume of all other countries combined.
See: Architecting a New World: Investment Crowdfunding and Digital Assets
In recent years, Alternative Finance funding channels that exist outside of the traditional finance system have revolutionised how small and medium enterprises are able to operate. The rapid growth of the Alternative Finance industry, in areas such as Crowdfunding, is making it increasingly less ‘alternative’, but where is this development seen the most?
Comparison service SmallBusinessPrices.co.uk has taken an in-depth look at the countries and sectors where the development of the alternative finance marketplace is being felt the most, and the current value of the industry.
Alternative Finance by Country
Peer-to-peer lending, online alternative finance, and crowdfunding are 3 of the most prominent forms of alternative finance which many countries have started to adopt. Below are some of the countries that have been quick to get involved:
• UK Out in Front – In a study of just under 20 European nations, the United Kingdom ranks well ahead of its continental counterparts with an estimated volume of $20 billion raised through alternative finance according to recent figures. This figure is over double the volume of all other countries combined.
• Germany and France Top Mainland Europe – While both nations have a long way to go to catch the figures showcased in the UK, impressive levels of P2P lending and Equity-Based Crowdfunding makes them the only other countries to exceed a $1 billion volume across the key alternative finance markets.
Crowdfunding by Sector
Arguably the most mainstream form of alternative finance in terms of awareness, Crowdfunding has provided normal people to impact the success of business enterprises of any size. We’ve analysed of the most successful industries and the level of funding they have been able to gather.
See: European Parliament Adopts First Reading Position On Proposed Regulation And Directive On European Crowdfunding Service Providers
• Blockchain Most Funded – Blockchain technology has seen its popularity and value increase hugely in recent years, particularly with the recent wave of interest in the Cryptocurrency world. In our research, we found 31 Blockchain crowdfunding projects which averaged funding of over $177 million.
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The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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