Mahi Sall, Advisor, Fintech-Bank Partnerships, Payments and Financial Inclusivity
January 25th, 2023
Mahi Sall is the CEO & Founder of FinXpair, a Berlin-based strategic advisory boutique firm focu[...]
Instagram Launches Payment Service for Small Businesses (Directly in Chat)
Meta | Jul 18, 2022
Image: Meta
When you’re chatting with a qualified small business on Instagram, you’ll now be able to make purchases without leaving the chat. For example, if you’re interested in a backpack, all you have to do is send a message to the business about the one you love. From there, you can chat about customizations — like adding your initials — and then place your order right in the chat. In that same chat thread, you’ll also be able to track your order and ask the business any follow-up questions. Finally, you’ll be able to use Meta Pay to complete purchases, making checkout even easier in just a few taps. And you can shop with confidence knowing that your payments are securely processed and your purchases are protected.
See: Meta’s WhatsApp has launched a crypto payments U.S. pilot
Using this new feature, small business owners will be able to:
- Chat with customers in real time to answer questions and confirm purchase details.
- Create a payment request with item description and price.
- Request and collect payment.
And when businesses are ready to set up their digital storefront, they can use Shops on Instagram and Facebook.
Continue to the full article --> here
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