Karsten Wenzlaff, Advisor
August 26th, 2025
September 4, 2026 | NCFA Insight | Digital Identity And Trust, Digital Assets Blockchain And Tokenization, Regulation And Policy

On August 10, 2026, ICANN opened a consultation on alternative naming systems that could affect how blockchain based and other naming systems work alongside the global Domain Name System. Comments are open until September 21, 2026 at 23:59 UTC.
ICANN is the nonprofit organization that coordinates the global Domain Name System, including the rules for top level domains such as .com, .org and newer gTLDs. The consultation matters most to domain registries, Web3 naming providers, digital identity firms, wallet and payment companies, cybersecurity specialists and brands that could be affected if the same name appears across multiple naming systems.
ICANN is dealing with a problem that did not exist when the DNS was designed. Alternative naming systems can create names outside the global DNS, while registry operators and potential applicants in the 2026 New gTLD Program are now interested in using some of the same top level strings in both systems. If that happens, users need confidence that the same name is controlled by the same party wherever they encounter it.
ICANN has not approved a general integration model. Its Technical Study Group is testing whether the same gTLD string can operate in both the DNS and an alternative naming system without creating unacceptable security or stability problems. The current consultation asks whether the proposed technical requirements are strong enough.
The report focuses on what ICANN calls string+controller integration. In plain language, if the same name appears in both systems, the same party should control it in both. That relationship also has to remain intact when names are registered, transferred, suspended, expire or change hands.
That becomes especially important when a name is used for identity, wallets, payments or other digital services. A human readable name only helps if users can trust who is behind it. If control changes in one system but not the other, the same looking name could point to different parties.
For fintech and digital asset firms, the risk is less about domain mechanics and more about mistaken identity. A wallet name, payment identifier or digital identity and authorization system can become easier to use, but also easier to misunderstand if two systems recognize the same string without keeping ownership aligned.
Several registry operators and potential 2026 round applicants have already asked ICANN about this kind of integration. Reviewing similar technical questions one application at a time could become expensive and slow, particularly when requests are referred for additional technical review.
The Technical Study Group was created to develop common requirements that future applicants could work from. That would not guarantee approval, but it could make the process more predictable for registries deciding whether to build services that connect conventional domains with alternative naming systems.
The consultation also comes before another policy step. ICANN says proposed registry agreement language related to these services will be published for a separate public consultation. Comments submitted now can still affect the technical work before those contractual terms are finalized.
For domain registries, Web3 naming providers, digital identity firms, cybersecurity specialists, wallet providers and affected brands, the practical questions are already clear.
Should the same party always control both versions of a name? What happens if ownership changes in only one system? And what safeguards are needed so users can tell who they are actually dealing with?
Comments close September 21, 2026 at 23:59 UTC. Affected stakeholders can submit input directly to ICANN before the deadline.
Can the same name work across two systems without creating confusion over who controls it?
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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