Mahi Sall, Advisor, Fintech-Bank Partnerships, Payments and Financial Inclusivity
January 25th, 2023
Upload VR | Ian Hamilton | Apr 11, 2022
Epic just launched Unreal Engine 5 for a wide range of 3D creation tasks ranging from film production to video games on PSVR 2. The $2 billion investment — $1 billion each from the investment company behind The Lego Group (KIRKBI) and existing investors Sony Group Corporation — should strengthen Epic’s efforts to acquire and build complementary technologies. In recent months, Epic has acquired the likes of Bandcamp and Sketchfab as it grows under the guidance of CEO and founder Tim Sweeney.
Last week Epic confirmed a “family-friendly digital experience” is on the way from Lego and Epic to “give kids access to tools that will empower them to become confident creators and deliver amazing play opportunities in a safe and positive space.”
Niels B Christiansen, CEO of The LEGO Group said:
“Kids enjoy playing in digital and physical worlds and move seamlessly between the two. We believe there is huge potential for them to develop life-long skills such as creativity, collaboration and communication through digital experiences. But we have a responsibility to make them safe, inspiring and beneficial for all. Just as we’ve protected children’s rights to safe physical play for generations, we are committed to doing the same for digital play. We look forward to working with Epic Games to shape this exciting and playful future.”
The LEGO Group and Epic Games have agreed to three principles which will ensure the digital spaces they develop deliver engaging play opportunities safely:
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