Global fintech and funding innovation ecosystem

Mastering the Pitch Deck

Start it Up | Shawn Miller | Feb 13, 2021

mastering startup pitch - Mastering the Pitch Deck

Attract angel investors, convince stakeholders, and stand out among the competition with a professional pitch deck

Thanks to a good pitch deck and presentation, my company exists in The League Of Innovators program, which accelerated 176 startups and helped them collectively raise $32M.

It helped me gain access to a suite of accessible programs and tools to provide educational experiences that shorten the path to success, empower the ability to be your boss and amplify the impact as future entrepreneurs and innovators.

A pitch deck is a valuable presentation that requires forethought and care. A poorly designed slide reflects poorly on your startup. But, even worse, it can give off negative signals to potential investors and cost you your funding.

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The perfect pitch deck is not created overnight. Summarizing dozens of pages and financial prognostics, presenting traction, and convincing investors or board members of the business’s viability and likelihood for future success is a big undertaking. However, it is worth the effort.

Here are a few goals you should set out to achieve;

Review Other Pitch Deck Examples

Before diving in, it’s beneficial to view other sample pitch decks.

What are the Key Slides You Want in Your Investor Pitch Deck?

According to Guy Kawasaki, “It’s quite simple: a pitch should have ten slides, last no more than twenty minutes, and contain no font smaller than thirty points. This rule is applicable for any presentation to reach agreement: for example, raising capital, making a sale, forming a partnership, etc.”

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According to Forbes, “Don’t make the pitch deck more than 15–20 slides long (investors have limited attention spans). If you feel you need to add more information, include it as an appendix.”

Here are the topics you need to cover in your pitch deck, arranged in the order listed below:

Depending on your company’s size and progress, you may condense the topics into fewer slides or expand into more detail; Regardless, companies should avoid straying from this format, as investors expect it.

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