Forbes | Robert Hart | Apr 13, 2023

Twitter will allow users to trade stocks and cryptocurrencies as part of a new deal with social investing company eToro, CNBC reported Thursday, the latest step towards achieving owner Elon Musk’s expansive vision of transforming the platform into a multifaceted “everything app”
- Twitter has partnered with eToro to allow users to view market charts and buy and sell stocks, cryptocurrencies, and other assets through the social media platform's mobile app. The move will expand the real-time trading data available to Twitter users, offering access to a wider range of financial instruments and asset classes.
- This partnership will also allow users to buy and sell assets through eToro's platform with just a click of a button. eToro's CEO hopes that the deal will help the company expand and reach new audiences. Meanwhile, Twitter's CEO, Elon Musk, is looking to transform the social media platform into an "everything app," similar to China's WeChat, which combines multiple functionalities in one. This move towards becoming a superapp could provide new opportunities for potential investors and users of Twitter.
- For investors, the partnership between Twitter and eToro could signal new opportunities for growth and revenue as the social media platform expands its offerings and attracts a broader user base interested in financial services. It is also noteworthy that Elon Musk, who now owns Twitter, aims to transform the platform into a superapp, which could provide even more potential for growth and profitability.
- For users, the partnership with eToro could provide a more convenient and seamless experience for buying and selling financial assets. With the new option to access eToro's platform through Twitter, users will have access to a wider range of real-time trading data and financial instruments, making it easier for them to stay informed and make informed investment decisions. Twitter's move towards becoming a superapp could offer a more integrated and streamlined experience for users who want multiple functionalities in one platform.
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