Karsten Wenzlaff, Advisor
August 26th, 2025
Enterprise Toronto | Chris Rickett | Apr 24, 2015
Darrell Bricker
The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 950+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more About Us or visit ncfacanada.org.
Mondaq | Wang Peng and Chen Shaozhu | May 5, 2015
1. The potential for the development of equitybased crowd-funding under the current legal framework
Similar to P2P lending (peer-to-peer lending), equity-based crowd-funding is a kind of public capital raising. Equity-based crowd-funding is a collective effort to provide finance in support of third party projects with a certain portion of equity as reward, incentivizing investors by allowing them a piece of the pie in a budding startup. Crowd-funding is the practice of raising money from the public and is subject to relevant laws governing fundraising, such as The Securities Law, the Criminal Law and various interpretations and opinions on the handling of criminal cases involving illegal fundraising (Fundraising Regulations) by the Supreme People's Court and other organs. Equity-based crowd-funding generally involves the transfer of equity in corporations, and is also regulated by the Corporate Law and other relevant regulations.
a. Possible legal space of equity-based crowdfunding under the Fundraising Regulatory framework
Certainly, Article 6 of Interpretation of the Supreme People's Court of Several Issues on the Specific Application of Law in the handling of Criminal Cases about Illegal Fund-raising (Interpretation) is the most directly relevant clause defining equity-based crowdfunding. It states that "whoever, without the approval of the relevant competent department of the state, issues shares or corporate or enterprise bonds to unspecified people, or does so in such disguised form as transferring equities, or issues shares or corporate or enterprise bonds or does so in disguised form to a specified 200 persons or more cumulatively shall be deemed to have 'issued shares or corporate or enterprise bonds without authorization' as prescribed by Article 179 of the Criminal Law. If a crime has been committed, the offender shall be convicted of and punished for the crime of issuing shares or corporate or enterprise bonds without approval." Article 6 of the Interpretation is derived from the definition of the public issue of securities stipulated in Article 10 of the Securities Law1 . Since investors aim to gain a benefit from their investments, crowdfunding is in theory also regulated by the Securities Law2 . The transfer of equity to nonspecific persons and/or to more than 200 specific targets is deemed to be an issue of securities to the public and is subject to approval by state administration. Pursuant to Article 179 of the Criminal Law, constituting the crime of the "issue of shares or company and enterprise bonds without authorization" requires an element of huge amounts or with severe consequences or other serious acts. Based on the relationship among the seven crimes dealing with illegal fundraising,3 issuing shares or company and enterprise bonds in a disguised form not fulfilling the requirements of huge amounts or with severe consequences or other serious acts may still constitute taking deposits illegally from the general public under Article 176 of the Criminal Law.
In China, the qualification requirements and approval standards for the public issue of securities are highly rigorous and thus, it is unlikely that small and medium-sized enterprises (SMEs) and start-up enterprises will be eligible for the public issue of securities. Furthermore, the cost of publicly issuing securities is far too high to be borne by SMEs and start-ups, and is too expensive compared with the amount of the capital raised. Thus, it is unrealistic for SMEs and start-ups, to conduct fundraising by strictly complying with the requirements for a public issue of securities because the approval standards required by the state administration are unlikely to be met. For the purpose of avoiding the risk of being an illegal fundraising, equity-based crowd-funding is better to use private placement, instead of public advertising of the offering. This means the number of investors will be specific and no more than 200.
b. Possible legal space of equity-based crowd-funding under the Corporate Law framework
The transfer of shares is also governed by the Corporate Law. Article 24 of the Corporate Law states that "a limited liability company shall be established by no more than 50 shareholders that make capital contributions." In other words, the number of shareholders in a limited liability company cannot exceed 50. Upon the completion of a shares transfer, the transferee will immediately be a new shareholder of the company. So if a company raising funds is a limited liability company, even if it is raising equity privately, at no time can the number of investors exceed 50.
c. Summary
Based on the aforesaid laws and regulations, it is almost impossible to conduct equitybased crowd-funding in China as the country's laws have limited the number of investors to no more than 200, which is a fewer number than the number defining an entity required for equity-based crowd-funding. The purpose of crowd-funding is to raise small amount of funds from a large number of people with each person contributing only a small amount to the whole project. It is highly unlikely that a public fundraising can be conducted via a public issue in accordance with the laws and regulations. For that reason, there are only two routes that SMEs and start-up enterprises can take for equity-based crowd-funding, namely through legal private equity funding or an illegal public issue of securities. Assuming that both ways satisfy the financial demands of SMEs and start-up enterprises, entrepreneurs would rationally choose the legal option. However, the main issue is that capital raised by private equity is not usually sufficient for the financial needs of SMEs and start-ups.
2. Possible solutions for equity-based crowd-funding under the current legal framework
SMEs and start-up enterprises almost always experience difficulties raising funds publicly and thus private placement tends to be the only legitimate way for equity-based crowd-funding. Private equity has strict requirements regarding promotion, the objects of the fundraising and the number of investors. Firstly, it cannot be promoted in public. Secondly, the fund can only be raised from specific investors, instead of from the public. Lastly, the sum of specific investors must not exceed 200 in total. As discussed previously, for private equity fundraising by a limited liability company, due to the restriction on the number of shareholders, the number of the investors cannot exceed 50.
a. Possible solutions to circumvent the restrictions on promoting a fundraising
Subject to the restrictions of non-public promoting and the specific target of placement, most equity-based fundraising platforms are applying a membership system to investors. Investors have to be qualified as members of the platform and must obtain approval before being given information about projects. Approval requirements may vary between different membership systems.
b. Possible solutions to circumvent the restriction on the number of investors
Most platforms generally hold shares in the form of a special propose vehicle (SPV), given that the number of specific investors is limited to no more than 200 and because there is also a limit on the number of shareholders in a limited liability company. Unlike investors in private investment funds who are wealthier, more experienced with investments and have greater capability in managing risk, most investors that invest in SMEs and start-up enterprises are ordinary people with limited funds, limited investing experience and poorer capability in managing risk. Given that the typical amount invested per investor in SMES and start-ups is not substantial, the financial needs of SMEs and start-ups are unlikely be met given that there is a restriction on the number of investors allowed.4 As a result, many platforms will use the SPV to evade regulations such as the Securities Law, the Corporate Law , etc.
Business Weekly UK | Kate Sweeney | May 5, 2015

Cambridge-based SyndicateRoom raised its £1.2 million growth funding on its own site in just 33 hours.
Despite limiting investment to £5k per individual backer, SyndicateRoom saw the cash rack up at the rate of almost £36.4k every hour.
Founder and CEO Goncalo de Vasconcelos said the round was more than twice oversubscribed even before the launch. Overfunding beyond the £1.2m was not allowed as SyndicateRoom’s model is proving so successful that the business does not need more at this stage.
The round was led by super-angel Jonathan Milner who negotiated the valuation, agreed all the terms of the deal and invested over £250,000 of his own money.
The money was based on a pre-cash valuation of £7.2m and recruited larger numbers of investors who become important brand ambassadors for the business. The success of SyndicateRoom since it opened just over 18 months ago – doubling in size every quarter – means that the business only needed £1.2 million in additional funding at this stage.
De Vasconcelos said: “This raise was as much about taking the opportunity to increase numbers of ‘owner advocates’ – investors who love SyndicateRoom’s unique approach, want to share in its success and who champion it amongst their own networks of contacts.”
Although SyndicateRoom launched significantly later than the other two of the ‘Big Three’ equity crowdfunding platforms in the UK (Crowdcube and Seedrs), its investor-led model has produced remarkably fast growth.
To date it has helped over 30 companies raise more than £20 million, with the average round being more than £600,000 and the average amount from each investor being £15,000 per investment. Notably, there has yet to be a single failure amongst the businesses SyndicateRoom has funded.
De Vasconcelos added: “The enormous demand from our existing shareholders to invest more in SyndicateRoom is an obvious validation of our unique approach to equity crowdfunding and tells us we are very much on the right track – even if it is a very different one from the other two big players in the sector.
“With every investment round on SyndicateRoom being led by one or more experienced angel investors or VCs – negotiating the valuation, agreeing all the terms and investing significantly themselves, and then sharing these exact arrangements with all investors who join the round – our model offers greater fairness and transparency for investors than any other.
The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 950+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more About Us or visit ncfacanada.org.
MIT Sloan Assistant Professor Christian Catalini has targeted his research on the economics of innovation, entrepreneurial finance and crowdfunding. Catalini is part of an elite few academicians who are analyzing the emergent investment crowdfunding space, so when he shares his findings, and associated perspective, it is worth paying attention.
Catalini, along with his co-authors, Ajay Agrawal and Avi Goldfarb at the University of Toronto, have labeled syndicates the “killer app of equity crowdfunding”.
There has been much discussion and debate if it is the wisdom of the crowd or herd mentality that reigns in investment crowdfunding, but according to Catalini a hybrid mix of professional insight, alongside the crowd, is easily the best.
In their working paper entitled, “Are Syndicates the Killer App of Equity Crowdfunding?”, the trio affirms that lead investors, be they angels or VCs, can inform potential crowdfunding investors about deals they might not otherwise be aware. Equity crowdfunding syndicates fill a major gap in online investing, at least in part the need for investors to be able to actually meet issuers instead of just communicating virtuatlly.
“When evaluating a team at such an early stage, investors want to be able to get a read on the founders,” says Catalini. “They want to be able to understand the team dynamics and get a real sense of factors such as how they react under pressure. Because that’s hard to do on the Internet, angel investing has tended to be geographically localized.”
Information asymmetry, where non-local investors are left unaware of particular technologies or markets in which they might want to invest because of geography is a challenge. “Many value-creating transactions that could have occurred do not simply due to the distance between investor and venture,” according to their research. “The lack of long distance angel investing is largely due to informational problems that make non-local early-stage deals costly to evaluate and monitor.”
Equity crowdfunding syndicates “solve that information problem through the division of labor among investors”.
Lead investors do the on-the-ground due diligence and then share their findings with the investing crowd. Because these lead investors face reputational and financial penalties for poor performance and gain from good performance, their and the crowd’s interests are aligned. Entrepreneurs face a reputational cost within their professional network if they fail to deliver results to the lead, the paper notes. Syndicates give lead investors both the ability and incentive to leverage the information they collect through theirrelationships and due diligence on behalf of distant investors. Platform tools and features enable lead investors to communicate their skills and performance history and to put their reputation at stake.
Catalini’s perspective bodes well for crowdfunding portals that are highly curated and pair pros with the crowd. Platforms like AngelList, OurCrowd, SeedInvest, SyndicateRoom and Alphaworks all do this now.
“Equity syndicates are able to combine the global reach capability of the online world with the face-to-face due diligence and monitoring abilities of the offline world,” stated Catalini.
The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 950+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more About Us or visit ncfacanada.org.
The Coin Telegraph | Juan S. Galt | Apr 30, 2015
New U.S. SEC Regulation A+ rules regarding equity crowdfunding coming to effect at the end of May 2015 are set to open the gates for crypto-equity and small business crowdfunding, no investor accreditation necessary.
In what can only be called the deregulation of the securities rules that affect equity crowdfunding, the U.S. federal government's SEC voted on key changes to the JOB's Act passed by Obama in 2013.
The changes, which have been called Regulation A+, lower the barrier of entry for investors, who no longer have to be accredited investors, or those with a net worth of US$1 million, or a history and expectation of annual income above US$200K per year. Come the end of May, there will be no requirements whatsoever.
This is equivalent to opening Troy's gates to anyone who wants to waltz in and set up shop inside. No longer do the gates only open to aristocrats, very successful entrepreneurs or well-connected politicians.
View:
Though, as you might expect, there is a catch. A toll at the gates requires issuers to submit reviews of their finances to the relevant authorities, depending on how investors file for compliance.
In short, issuers can raise up to US$50 million in a 12-month period for Tier II filings and up to US$20,000,000 for Tier 1. Those under Tier II are subject to review from the SEC and are not subject to individual state law. Those under Tier I are subject to a coordinated review effort called NASAA, conducted on behalf of individual states.
The good news is that while issuers will need to be cleared by the relevant authorities before sales are deemed compliant, issuers also have some leeway to test the waters. As Crowdfund Insider put it:
“An issuer can ‘test the waters’ and see if there is interest in the offering prior to spending the time and money to [be approved by authorities]. This would be ‘Preview’ mode on SeedInvest where investors can express interest, but can’t yet invest. This is important so that companiesdon’t have to gamble on their fundraise and can see if there is interest prior to investing in legal and accounting fees.”
The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 950+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more About Us or visit ncfacanada.org.
LinkedIn Global Report | Greenwich Associates Study | April 2015

In 2014, we delivered a groundbreaking report providing insight into the role social media plays in financial decision-making. The eye-opening findings were based on our survey of how approximately 300 Institutional Investors and Institutional Asset Managers use LinkedIn for investment decisions. Late last year we decided to validate our findings and gain an even deeper understanding into the use of social media and types of information Institutional Investors find valuable. We did so by partnering with Greenwich Associates to conduct a research study among a broader audience beyond the LinkedIn platform.
For the purposes of this study, Institutional Investors were defined as those employed by institutions across four sectors (Corporate Pensions, Insurance, Public Pensions, Endowments and Foundations) with occupations relevant to investing. Institutional Investor respondents were also decision makers or influenced decisions about their institution’s investments.
This report highlights responses from Institutional Investors in North America, Asia Pacific, and Europe, providing a glimpse into how they educate themselves on industry trends, industry news and investment products and services, and what impacts their investment decisions. Though we noticed some significant regional differences, the following findings are consistent across geographies:
While this research delivers new insights, the key findings jibe with the conclusion we drew from our LinkedIn-specific research: investors are actively seeking investment-related information via social media. Insightful information spurs them to take action, whether that be sharing information, making an investment decision, or deciding to work with a certain firm. Asset Managers that satisfy this demand can secure and enhance relationships with institutional investors, and influence investment decisions in their favor.
Institutional Investors consult a mix of digital and social media in the course of their daily work. Their visits to news sites, niche publications/ sites, blogs, discussion forums, and financial firms’ websites or blogs are largely holding steady and in some cases climbing (35% increase). Similarly, they are consistently turning to major social media channels, including LinkedIn, for information about financial topics – and have increased their usage by 40%.

Worth noting is that Institutional Investors in Asia Pacific are consistently higher users of all forms of social media sources than their
counterparts in North America and Europe. This may be attributable to several factors including:

Though all of these research findings are notable, what Institutional Investors do after consuming financial-related information on social media is most interesting. Once these investors find the information for they are seeking, they respond by taking action. The top actions they take are to:

The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 950+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more About Us or visit ncfacanada.org.
Financial Post | Jeffrey Tannenbaum, Special to Financial Post | Apr 9, 2015
As entrepreneurial businesses grow and develop, the sources of financing they rely on can change and pose a threat to their survival. Access to funding remains the biggest hurdle for entrepreneurial businesses, EY’s latest report, Megatrends 2015, suggests. However, those who research their options and think outside the realm of traditional lending can position themselves well for success.
Here are some practical alternatives for raising capital:
Government grants and loans The federal and provincial governments have many programs designed to assist entrepreneurs in the growth-stage of their private businesses. New businesses should consider entrepreneurial-friendly lending options such as Business Development Bank of Canada and Canadian Small Business Financing Program. Depending on the industry in which you operate, refundable Scientific Research & Experimental Development tax credits or digital media tax credits could also assist with cash flow.
If you’re seeking up-front cash for growth-stage financing, the federal and provincial governments have grant and funding programs such as the Industrial Research Assistance Program (IRAP) or the Ontario Centres of Excellence. It’s beneficial to research the incentive programs your business may qualify for and be sure to consider key dates and timelines that may be associated with the specific program applications.
Crowdfunding Alternative funding platforms, such as crowdfunding, are gaining traction for many early stage companies. Crowdfunding allows people (or investment companies) to provide financial support to the business idea or product online. It’s a relatively new means of raising capital in Canada, but many privately held companies have been able to launch successful businesses with the funds raised through crowdfunding portals.
Equity crowdfunding primarily has been used by startup businesses; however, real estate firms, restaurants, manufacturers and other businesses have achieved success in utilizing crowdfunding portals to raise capital. For businesses in industries that pose a significant risk to traditional sources of capital, crowdfunding has become a key way to demonstrate to lenders the demand for their product or service, and validate their financial projections and business model.
Angel investors Angel investors can be another source of capital for your growth-stage business venture. In addition to securing funding, you also gain a mentor and industry expert who can help guide you along your entrepreneurial journey. Angel investors have a genuine interest and often experience in the businesses in which they invest. Like many other growth-stage investors, they will often take an equity position or convertible debt in exchange for their investment.
The National Crowdfunding Association of Canada (NCFA Canada) is a cross-Canada non-profit actively engaged with both social and investment crowdfunding stakeholders across the country. NCFA Canada provides education, research, leadership, support and networking opportunities to over 950+ members and works closely with industry, government, academia, community and eco-system partners and affiliates to create a strong and vibrant crowdfunding industry in Canada. Learn more About Us or visit ncfacanada.org.