Karsten Wenzlaff, Advisor
August 26th, 2025
AI | Aug 30, 2024
Image: Freepik/rawpixel.com
According to reports, Apple is in discussions to invest in ChatGPT creator OpenAI as part of a new funding round that would value the AI startup north of $100 billion. This deal would position Apple alongside other major investors in OpenAI like Microsoft who has invested $13 billion across multiple rounds and currently owns 49% share of OpenAI's profits and fit well into it's wider AI strategy.
Apple has been steadily strengthening its AI capabilities through strategic acquisitions and product developments including notably (not exhaustive of course):
Integrating OpenAIs latest technology including ChatGPT throughout Apple devices would enable other products and services to access more advanced AI capabilities (like Siri). The outcome could change how users engage with Apple technology.
While Apple's potential investment isn't a done deal and the terms haven't yet been disclosed, an investment and partnership with OpenAI would accelerate AI development and device capabilities throughout Apple's ecosystem, raising the bar in consumer electronics, home automation and smart devices.
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