Global fintech and funding innovation ecosystem

US Fundraising Firm RaiseRight Acquires Canada’s FlipGive

M&A | Oct 1, 2025

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RaiseRight Buys FlipGive to Expand Team Fundraising Across North America

On September 18, 2025, US-based fundraising solutions provider RaiseRight announced the acquisition of Toronto-based FlipGive, a Certified B Corporation known for cashback shopping combined with community fundraising tools. Terms of the deal were not disclosed.

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RaiseRight is based in Grand Rapids, Michigan and best known for scrip and gift card fundraising programs that direct spending power to local groups. The company cites more than $900 million raised with over 750 brand partners across 30 years of operations.

FlipGive’s Early Crowdfunding Origins

FlipGive first went public in 2013, self-described as a retailer-driven fundraising model for schools, sports teams and communities. When they first launched, the National Crowdfunding & Fintech Association of Canada listed FlipGive on it's original crowdfunding directory (not maintained since Jan 2019, as NCFA hosts a new fintech directory in Canada here. as crowdfunding for non profits through product sales and donations, a model that merged a crowdfunding ethos with shopping rewards and donations.

The focus evolved from one time pledges to everyday shopping that earns cash back for teams and community groups. Retailers and restaurants share a percentage of transactions, which turns routine purchases into a steady funding stream.

FlipGive later scaled embedded rewards and reported strong growth, including a $4 million Series B financing round in 2023 in an funding roundup mentioning FlipGive.

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According to FlipGive’s own platform data, teams have raised more than $56.6 million through the service, converting everyday purchases into direct support for youth sports and community groups. This total reflects contributions generated from more than 50,000 teams (including my kids hockey team fundraisers!) via $425 million in sales across 900 brands, serving more than 900,000 FlipGive members.

These numbers clearly confirm the demand and impact of the cashback model and how it's grown into a significant funding source for local teams.

Nick Lee, Co-founder of FlipGive:

"From day one, our goal has been to support families and make team fundraising simple and effective. Joining RaiseRight, who shares our mission and values, ensures a future where even more families can benefit."

Expanding With RaiseRight

FlipGive’s brand and Canadian operations will continue while its technology integrates into RaiseRight’s broader platform. The combination adds white label rewards, scrip gift cards, online shopping, dining, and travel into one stack that organizations can use to fund sports, schools, and community programs.

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Lou Agnese, CEO of RaiseRight:

"FlipGive has played a valuable role in shaping how communities approach fundraising through its technology and platform.  We are excited to expand into the Canadian market and thrilled to welcome the FlipGive brand and team into the RaiseRight family. We will continue to build on FlipGive's innovations to deliver even greater value to the communities we serve across Canada and the United States."

Closing Outlook

This deal connects two complementary funding rails. FlipGive’s commerce driven crowdfunding roots evolved into cashback infrastructure with RaiseRight’s long running gift card model built to scale. Together they offer a cross-border platform that monetizes everyday spending for community funding while maintaining a social mission.  For Canadian fintech and nonprofit stakeholders, the main questions are how will RaiseRight's acquisition steward FlipGive’s B Corporation identity and how integration will affect service for Canadian teams.


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