Category Archives: Enterprise, Scaleup

Robinhood Partners With Gopuff for Cash is King Delivery

Fintech Innovation | Nov 14, 2025

Freepik jcomp, cash is king

Image: Freepik/jcomp

New U.S. Service Explores On Demand Access to Physical Cash

On November 14 2025, numerous outlets such as MarketWatch, PYMTS and Nasdaq reported Robinhood Markets and Gopuff introduced a pilot program allowing select users to order physical cash delivered directly to their door. Cash home delivery is also mentioned on Robinhood's banking page here. Coverage of the cash delivery pilot notes that Robinhood Gold users can request up to $500 in cash for a small delivery fee, with expansion to other cities expected in 2026.

See:  Robinhood’s WealthTech Push and Lifestyle Finance

This service shows how digital finance and physical cash can work together, expanding traditional banking limits. Gen Z consumers, though mostly digital first, still use cash in limited social and tipping situations. Their focus on convenience, control, and safety fits with on demand delivery.

Delivering cash brings new challenges in security, anti money laundering, and consumer protection. It also raises questions for regulators about whether cash delivery is a financial service or simply a delivery task.

Canadian Market Implications

The pilot is based in the United States, but Canadian fintechs are likely watching closely. Even though cash use is dropping, it still matters for many people (stickiness of cash). A similar approach could work in large cities like Toronto or Vancouver, where younger consumers use digital tools but sometimes need cash. The main innovation is about trust and convenience, both of which are key in a competitive financial market.

For Canadian regulators and startups, this is a chance to look at new ways to provide access to cash using technology that fits with digital wallets. Verified reporting from Nasdaq on the Robinhood Gopuff collaboration shows that this initiative is designed as a customer friendly fintech trial rather than a major banking shift (yet).

See: Robinhood Acquires WonderFi for C$250M

Although this pilot is not available in Canada, it draws attention to similar challenges here. NCFA’s earlier reporting on rural bank closures and the KOHO Canada Post partnership demonstrate that financial inclusion depends on reliable local service and creative use of technology. Having said that, Canada Post has its own money management problems, with sustained multi-year operating losses due to the decline of physical mail, a hit to expanding cash access. That is why new partnerships between fintech and delivery providers may be needed to keep service available in remote areas.

Then there's also Neo Financial in Calgary, a three-peat winner on Deloitte's Fast 50 enterprise growth category, launched by the people who built SkipTheDishes deliver service. Ronbinhood's pilot could stoke that mix of fintech and delivery experience, hinting at what might come next.  A future where getting your money could be as simple as ordering a meal.

Outlook

This partnership shows how fintech and physical delivery can meet real world needs. If the pilot works, more companies could test similar options in North America. For NCFA readers, it highlights how innovation, inclusion, and access come together in consumer finance, and how even younger users still value choice and control over their money.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

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Coinbase Opens a New Chapter for Token Sales

Token Sales | Nov 13, 2025

Freepik diana.grytsku, Investing in crypto

Image: Freepik/diana.grytsku

A New Standard for Fair and Transparent Token Launches

On November 10, 2025 Coinbase announced the launch of its new 2025 end-to-end token sales platform, with the goal is to make token launches more open, fair, and easy to understand, while helping projects build real communities and stable markets.  The news is the return of U.S. retail access to public token sales for the first time since 2018, triggered by both market demand and a pro-crypto U.S. Securities and Exchange Commission (SEC) who now says that most crypto tokens are not securities, a complete pivot from the Gensler years when regulators focused mainly on enforcement.

Redesigning Token Sales for a Fairer Market

Coinbase’s new model aims to redefine how tokens are launched and distributed by emphasizing fairness, compliance, and long-term project stability. Instead of fast paced selling campaigns that reward a small group of insiders and large buyers, Coinbase is implementing an algorithm that fills smaller requests first, giving retail users increased access to participate. Similarly, here you can find Coinbase black friday deals.  This sale window remains open for a set period, usually about a week, and then once closed, allocations are finalized. This ensures a balanced distribution and greater transparency in how tokens reach users.

See:  Coinbase Pushes for Tokenized Equities Approval

Every issuer must share verified information about its team, tokenomics, and goals before the sale begins. Coinbase requires a 6 month lock-up period for issuers and their affiliates, which prevents early sell-offs and maintains market trust. These requirements strengthen accountability and align with the platform’s focus on transparent and compliant token issuance.

Coinbase’s design also rewards true community participation. Users who hold tokens beyond the first 30 days receive higher priority in future sales, discouraging short-term speculation (a type of loyalty benefit). For issuers, the model offers exposure to Coinbase’s global retail base and a transparent way to build exchange liquidity over time.

Coinbase has confirmed that Monad (MON) will be the first project to use the new platform, with its token sale scheduled for November 17–22, 2025.  A key test of how a compliant, exchange led distribution can work in practice.

The design directly addresses problems seen during the 2017–2018 ICO boom, when many projects raised funds without meeting disclosure or compliance standards. Coinbase’s structured, transparent model supports fair access for users while maintaining clear accountability for issuers.

Then and Now: Token Sales Compared

Component ICO Era (2017–2018) Coinbase Model (2025)
Regulatory Clarity Operated in uncertain areas with little oversight.  Many projects later faced SEC actions Built under SEC guidance that most tokens are not securities, supported by clear disclosures and verified governance
Access and Distribution First-come systems rewarded speed and capital. Retail participation declined as regulators tightened oversight after widespread enforcement against unregistered ICOs, leading most platforms to limit token sales to accredited investors Algorithm fills smaller requests first, expanding access and allowing U.S. retail buyers to join under defined limits
Issuer Accountability Founders could sell immediately after launch and there were few restrictions or audits 6 month issuer lock-up and Coinbase approval for any resale, keeping incentives aligned with buyers
Market Integrity Tokens often listed quickly and traded on hype, leading to volatile price swings Sales connect directly to Coinbase’s exchange roadmap, adding structure and steady liquidity over time
User Protection Few safeguards or verified disclosures; frequent fraud cases Verified project details, transparent sale process, and checks that reward real users over short-term traders

Regulatory Perspective

Coinbase’s token sale model operates under the U.S. Securities and Exchange Commission’s current interpretation that most tokens are not securities when issued transparently and tied to legitimate network utility. This approach aligns with the SEC’s Project Crypto initiative, which promotes responsible innovation, fair access, and clear disclosure standards for digital assets.

In contrast, Canada maintains a more restrictive policy framework. Under current Canadian rules, most token sales are considered securities offerings unless they clearly fall outside investment contract criteria. The foundational guidance remains the CSA Staff Notice 46-308 – Securities Law Implications for Offerings of Tokens, which sets out how tokens may qualify as securities depending on their structure, purpose, and how they are marketed to participants.

See:  Coinbase MiCA Licence Unlocks Europe Wide Crypto Access

Also, the Canadian Securities Administrators hosts an investor advisory titled Buying and Selling Crypto Assets, which cautions that token sales and trading platforms must comply with registration and disclosure requirements. Unlike the U.S., where retail investors are now permitted to participate in regulated public token sales, Canadian participation remains limited to accredited or exempt investors.

It's clear that the two markets are taking different paths. The United States is moving toward a system that rewards transparency and practical utility, while Canada’s framework continues to prioritize investor protection via restriction.  Over time, Canada may need to modernize its regulatory approach to encourage innovation and maintain competitiveness in the global digital asset economy.

Outlook

It was also recently discovered that Coinbase is moving it's legal incorporation from Delaware to Texas, as detailed in a report on the company’s shift to Texas corporate law. Texas offers a more innovation-friendly business environment and growing digital asset economy. Overall, Coinbase's new token sale model could help define how token distribution evolves worldwide, offering a practical roadmap for compliance with retail access.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

NCFA Financial Innovation MapNCFA Innovation Opportunity BriefsNCFA Fintech Insights
NCFA Fintech WhispererNCFA Fintech Fridays PodcastNCFA Weekly Newsletter

 

Corporate Crypto Treasuries Cross $137B as DATCos Multiply

Digital Assets | Nov 12, 2025

Digital Asset Treasury Companies (DATCos) Move from Niche to Mainstream

On November 5, 2025 CoinGecko published a comprehensive 2025 Digital Asset Treasury Companies Report unveiling the trends, rankings and strategies of mainly public companies that are increasingly adding digital assets to their balance sheets.

See:  LQwD Joins Microstrategy’s Bitcoin for Corporations

The report outlines three types of public DATCos including (1) Crypto mining firms (i.e., MARA Holdings), (2) Pure play firms whose sole purpose is to accumulate crypto assets (i.e., Strategy or Bitcoin Treasury Corp), and (3) Companies with crypto reserves (i.e., Bitfarms Ltd), with the full source data being available in the report along with CoinGecko's Treasuries Tracker (NB: includes government holdings in rankings).

CoinGecko’s data shows the number of Digital Asset Treasury Companies expanding from just 4 in early 2020 to 142 by October 2025. Total holdings rose from about $30 million to $137.3 billion USD, more than doubling in 2025 alone.

Bitcoin represents about 82.6 % of total holdings, Ethereum 13.2 %, and Solana 2.1 %, with the rest spread among smaller tokens. The United States leads with 60 companies; Canada ranks second with 19, reflecting its strong base of listed miners and crypto firms.

The takeaway is that public companies are increasingly adding digital assets to their balance sheet.  Below are highlights of the ins and outs of how they do it, and some lessons learned.

Strategy Remains the Flagship Case

CoinGecko traces Strategy’s transformation from a software company into the world’s largest corporate Bitcoin holder. Since pivoting in August 2020, Strategy has acquired about 640,800 BTC, roughly 3 % of total Bitcoin supply, and now manages holdings exceeding $70 billion USD.

See:  GameStop Joins Growing List of Bitcoin Treasury Holders

The company funded these purchases through a mix of equity offerings, bond issuances, and preferred shares. Its stock has traded at premiums to its Bitcoin net asset value during parts of 2024, underlining investor appetite for exposure to corporate crypto reserves.

The Pace and Mix of New Buying

CoinGecko tracks at least $42.7 billion USD in new crypto purchases by DATCos between January and October 2025, with more than half occurring in the third quarter. Bitcoin accounted for roughly 70 % of total spend, Ethereum for 18 %, and Solana led among smaller allocations.

This acceleration reflects growing comfort with digital assets as long-term treasury instruments rather than short-term speculative holdings.

Who Holds the Most and What They Hold

As of November 2025, Strategy leads with $70.7 billion USD in Bitcoin. BitMine Immersion ranks second with combined Ethereum and Bitcoin holdings of $12.9 billion USD, followed by Sharplink, a major Ethereum holder.

The top group also includes Marathon Digital, Riot Platforms, Coinbase, Galaxy Digital, and Tesla. Together, the top 15 account for most corporate-owned digital assets.

See:  New Hampshire First U.S. State to Legalize Bitcoin Reserve

Three Canadian-listed firms, Galaxy Digital, Hut 8 Mining, and Bitfarms Ltd., remain among the most significant international participants, confirming Canada’s status as a leader in Bitcoin and Ethereum treasury adoption.  Both Galaxy Digital and Hut 8 are listed as U.S. firms on the tracker but they are registered and originated in Canada.

Treasury Snapshots for Bitcoin, Ethereum, and Solana

Bitcoin treasuries held by DATCos now total about 1.03 million BTC, equal to 4.9 % of total Bitcoin supply. Strategy alone holds roughly 61.5 % of that amount.

Ethereum holdings across DATCos reached 4.7 million ETH, or 3.9 % of supply, with BitMine Immersion responsible for about 69 % of the total.

Solana treasuries rose to 15.9 million SOL, about 2.9 % of supply. Forward Industries’ $1.65 billion purchase of 6.8 million SOL in September 2025 represents nearly half of all corporate Solana reserves.

4 Channels of DATCo Funding 

CoinGecko documents four key financing methods that DATCos have been using to acquire crypto assets:

See:  Fidelity Report Insights on Digital Assets in 2025

  1. Private placements and PIPE deals for initial seeding of corporate treasuries.
  2. At-the-market equity programs to raise capital when stock prices trade above net asset value.
  3. Perpetual preferred shares used to attract income-focused investors with fixed yields.
  4. Convertible senior notes debt instruments offering optional equity conversion for large-scale acquisitions.

Together, these options spotlight structured financing strategies that balance investor access with risk control.

Why Market Net Asset Value (mNAV) Matters

mNAV compares a company’s market capitalization to the value of its crypto holdings, which acts as a sustainability barometer. When mNAV falls below 1.0, raising new equity dilutes shareholders rather than adding value.

CoinGecko found several DATCos near or below that threshold in late 2025. As a result some companies paused new acquisitions, while others turned to preferred shares or buybacks to stabilize their valuations.

Lessons from Funding Limits and Early Consolidation

CoinGecko’s report offers several clear lessons from 2025’s wave of funding stress and consolidation among crypto treasury companies.

See:  Trump Media and Crypto.com Launch Cronos Treasury Firm

1. Equity breaks when the stock weakens

When a company’s share price falls and its mNAV drops near or below 1.0, equity financing becomes uneconomical. Semler Scientific (SMLR) faced this in mid-2025, as weak stock performance made new issuance impossible and a shareholder vote to authorize preferred shares failed.

2. Mergers are the fallback when capital dries up

With no viable financing options left, Semler merged with Strive in September 2025. Consolidation often becomes the only path forward when market access closes.

3. Preferred shares can buy time but not certainty

After the merger Semler relied on preferred equity but its combined valuation still dropped by about 80 %, showing that preference structures help liquidity but not long-term confidence.

4. Low debt means room to diversify funding

Across all DATCos, outstanding debt stood near $12.7 billion USD, which is modest compared with roughly $200 billion USD in crypto assets, leaving space for responsible borrowing to reduce reliance on stock issuance.

See:  FinTech’s Role in Modern Treasury Management: Streamlining Operations and Capital Optimization

5. Buybacks and preferred equity are short-term levers

Companies use buybacks or issue preference shares to support valuations when mNAV weakens. ETHZilla even sold Ethereum in October 2025 to fund a buyback (a rare reversal of the usual accumulation pattern).

6. Early stock spikes fade fast

Several DATCos saw share prices surge briefly after announcing digital asset strategies, then retreat as fundamentals reasserted themselves. Some cases drew regulator scrutiny for pre-announcement trading. Companies should not base treasury policy on short-lived market premiums.

7. Dividend transparency builds trust

Strategy’s perpetual preferred shares attract investors through structured yields, but questions remain when dividends are financed by new share issuance. Transparent funding disclosure maintains credibility.

Implications for Canada

At a time when Canada's policymakers are creating stablecoin rules, it can learn from these global cases by allowing fair-value accounting for digital assets, enabling multiple funding tools, and setting clear disclosure standards. Canada’s listed mining and fintech firms already play a leading role in corporate crypto adoption. Yet few non-mining public companies have introduced digital reserves.

See:  Budget 2025 Accelerates Fintech, AI, and Capital Growth

By updating accounting rules, modernizing treasury disclosure, and piloting a Digital Treasury Sandbox, regulators could enable more smaller scale companies with well-governed asset allocations to improve competitiveness and financial resilience. Digital assets are now a recognized part of global corporate finance. Bitcoin remains the anchor, while Ethereum and Solana continue to gain traction.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

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Fintech’s Role in Canada’s Productivity Revival

Policy | Nov 11, 2025

Relative labour productivity Canada vs US Source CSLS 2025

Image: Relative labour productivity Canada vs US (Source: CSLS 2025)

Canada’s Productivity Problem is Structural, Not Cyclical and Fintechs Can Help Align Policy and Firm Level Investment to Rebuild Growth

The Centre for the Study of Living Standards released a November 2025 report titled, "Can a Lack of Pro-Productivity Policies Explain the Secular Decline in Canada’s Productivity Growth?", outlining why Canada’s productivity growth has stalled even as macroeconomic policy remains stable. The study finds that steps in the 2025 federal budget while positive, will not by themselves reverse the long slowdown. The authors argue that deeper structural change is needed to rebuild the foundations of business investment and innovation in Canada.

What the Research Found

The report traces much of the post 2015 slowdown to long term structural and global factors that are as a result of how past policy choices influenced business behaviour. Verified causes that reduced the total investment per worker and limited productivity even as macro conditions stayed the same include:

See:  Canada’s Productivity Depends on Intangible Tech Adoption

  • Sharp fall in energy sector capital spending after the 2014 oil price collapse
  • Persistent weakness in private sector investment outside resources
  • Slower technology adoption among smaller firms
  • Rising weight of service industries that rely less on physical capital

Evidence from major institutions supports this view. The analysis in the OECD 2025 Economic Survey of Canada and the IMF 2024 Article IV consultation finds that Canada’s productivity gap reflects long standing frameworks that influence how firms invest and compete. These findings show that the challenge is structural, a long term misalignment between national policy intent and firm level behaviour.

What Budget 2025 Adds to the Plan

The recently announced Budget 2025 aims to address parts of Canada's productivity, innovation and competition gaps. It includes improvements to the Scientific Research and Experimental Development program by increasing the annual expenditure limit for the enhanced credit to $6 million, restoring eligibility for capital expenditures, and extending eligibility to Canadian public corporations. These measures target investment in intangible assets and innovation, the areas identified as weak.

See:  How Competition Powers Canada’s Economic Growth

The budget also commits over $1 billion in resources over five years for AI compute and quantum computing while proposing a TechStat program to track technology adoption, as described in the digital infrastructure plan.

Finally, the budget also advances open banking and stablecoin rules that can improve competition and trust.

Incentivizing Investment to Unlock Firm Level Innovation

Productivity growth depends on what happens inside firms, how they invest, adopt technology, and organize production. Canada’s frameworks have been stable but haven't created strong enough conditions for private reinvestment in digital and intangible assets.

When policy creates the right incentives and financial infrastructure removes friction, investment decisions shift. That alignment between public objectives and private behaviour is where lasting productivity growth emerges.

Canada’s weakness lies in underinvestment in intangible assets such as software, data, intellectual property, and organizational know how. Past tools have not reversed this pattern and Canada needs to reward reinvestment in intangible and digital assets. NCFA has argued for tax credits that mobilize private capital for innovation for years including in an open letter to government during the COVID 19 pandemic, urging government to collaborate with fintechs while proposing investment tax credits to crowd in private capital.

The United Kingdom’s Enterprise Investment Scheme (EIS) offers a clear example of how targeted tax relief can mobilize private capital into early-stage ventures. Since its launch in 1994, the EIS has attracted over £30 billion of private investment into more than 53,000 small and growing companies, according to HM Revenue & Customs.

See:  Regulating for Growth by Understanding Innovation

The EIS program provides individual investors with income tax relief of up to 30% on investments in qualifying startups, along with capital gains deferrals. Analysts credit it with strengthening the UK’s innovation ecosystem and building one of the world’s most active early-stage funding markets.

Closing Thought

Reducing interprovincial barriers and boosting competition are valuable but not sufficient on their own. The next step is to modernize how policy and firm level decisions connect. Fintechs can help turn policy into practice by improving access to capital, ensuring reliable and interoperable data, and scaling innovation across the economy. That's how Canada can turn structural reform into more practical and realized productivity gains.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

NCFA Financial Innovation MapNCFA Innovation Opportunity BriefsNCFA Fintech Insights
NCFA Fintech WhispererNCFA Fintech Fridays PodcastNCFA Weekly Newsletter

 

AI Agents and the New Return on Intelligence in Finance

AI Agent Research | Nov 10, 2025

McKinsey and Google Cloud AI in Finance 2025 reports

Image: McKinsey and Google Cloud AI in Finance 2025 report covers

Insights from 2025 Google Cloud and McKinsey AI Finance Studies

November 2025 research from McKinsey's The State of AI in 2025 and Google's The ROI of AI in Financial Services reveal that the way banks measure value from AI is changing. Instead of chasing fast gains from early generative tools, the financial sector is moving toward agentic AI platforms that produce steady operational returns and stronger control over risk and cost.

See:  Take Part in the Global AI in Finance 2030 Survey

  • 77%of financial institutions report positive ROI from generative AI (about the same as last year), confirming steady value creation rather than hype
  • 76% of executives cite productivity gains and 67% improved customer experience, with new AI use cases reaching market in three to six months
  • 49% of firms plan to allocate over half of next year’s AI budget to agentic programs, a structural change from models to multi-agent systems
  • High performers are over three times more likely to redesign workflows, have direct executive ownership of AI programs, and spend over 20% of digital budgets on AI

The ROI Story Behind the Numbers

Google’s global financial services study found that 77% of firms report positive ROI from generative AI this year, matching last year’s figure. The data point indicates that the return base has stabilized after an initial surge (not stagnation or decline). Among responders reporting higher revenue, 51% saw growth (6%-10%), while 30% achieved gains above 10%. These numbers dipped slightly year over year, pointing to a normalization phase as programs scale.

See:  SEC Chair Backs Crypto Super Apps and AI Finance at OECD

The same study found that:

  • 63% of firms saw overall business growth from AI
  • 76% cited productivity improvement
  • 67% of executives said customer experience improved, even though satisfaction scores were flat which is a sign that front-line automation works well for simple tasks but needs refinement for complex customer issues
  • 52% of firms reported an improvement in security (slight decline as more move to specialized agentic systems to handle complex AI threats)

Spending Focus From Models to Agents

Spending priorities have shifted decisively:

  • 53% of financial services executives now deploy AI agents
  • 40% run more than ten in production
  • 49% expect to allocate over half of next year’s AI budget to agentic programs
  • Falling model costs have led 79% of institutions to increase AI spending (61% funding these initiatives through new capital instead of repurposed budgets)

See:  Ripple’s $500 million Investment and 2 Years of Expansion

McKinsey’s global findings confirm this rotation:

  • 88% of organizations report regular AI use
  • About 33% say they have scaled it across the enterprise
  • 62% are testing agents while 23% are already scaling them
  • Less than 10% have achieved full deployment in any single business function

High performers stand out whose choices correlate directly with both revenue growth and cost reductions.

  • 3x more likely to pursue transformation rather than incremental gains
  • 3x more likely to have executive-level accountability for AI programs
  • 5x more likely to allocate over 20% of digital budgets to AI

Banks Measurable Impact

Benefits are appearing fastest in software engineering, IT, customer service, and marketing. The McKinsey report found that organizations deploying AI across these functions experienced:

See:  How Fintechs Can Build Enterprise AI Agents with Cohere

• Average productivity gains of 15%-30% in service and technology teams
• Cost decreases of up to 12% in customer operations and risk processing
• Deployment cycles reduced to three to six months, down from an average of twelve months in 2023
• Revenue growth between 6%-10% for over half of financial institutions using AI in production
• Improved fraud detection accuracy by up to 20%, especially among banks integrating multi-agent risk models

Organizations combining workflow redesign with governance and human oversight achieve higher and more consistent ROI than those focused only on model performance.

Outlook

According to Google and McKinsey's 2025 AI in finance research reports, AI has entered a new phase. The early boom in generative tools has given way to a steadier phase of operational performance driven by agents. The majority of institutions are already realizing returns, but the next iteration of value capture will come from how well they govern, measure, and scale these systems. Canada’s Opportunity In Efficient Reasoning AI its competitive edge, using discipline, design, and data to turn intelligence into growth.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

NCFA Financial Innovation MapNCFA Innovation Opportunity BriefsNCFA Fintech Insights
NCFA Fintech WhispererNCFA Fintech Fridays PodcastNCFA Weekly Newsletter

 

PayPal Launches No Fee Pay in 4 in Canada

BNPL | Nov 10, 2025

Freepik Halayalex, BNPL payment

Image: Freepik/Halayalex

No-fee BNPL Option Arrives Ahead of Holiday Shopping

On November 10, 2025, PayPal announced the launch of its Pay in 4 installment plan in Canada, a no-fee, interest-free Buy Now Pay Later (BNPL) option designed to help shoppers manage spending during the holidays.

The rollout arrives just ahead of Black Friday, Cyber Monday, and Boxing Day, allowing Canadians to split eligible purchases from $30 to $1,500 into four equal payments over six weeks.

See:  BNPL Plans Are Starting to Affect Credit in Canada

The service is available at millions of stores including Knix, Samsonite, Silk & Snow, The Home Depot Canada, and Ticketmaster, with automatic payments through debit, credit, or bank account and the option to pay early using the PayPal app or online account.

Flexible Payments and Changing Holiday Budgets

Pay in 4 gives Canadians more breathing room at a time when budgets are stretched and the cost of living remains high. It includes no sign-up fees, no late fees, and no hidden charges, while eligible purchases are protected under PayPal Purchase Protection.

According to PayPal’s 2025 Festive Spending Survey conducted by Leger including 1,500 adults, 60% of respondents who have never used BNPL said they would be encouraged to try it if there were no fees. The same survey found 74% of Canadians set a holiday budget, 72% plan shopping in advance, and 51% plan to spend the same as last year.

See:  Klarna’s BNPL IPO Pops 16% at $17.5 Billion

Michelle Gill, General Manager, Small Business and Financial Services, PayPal:

"PayPal has served Canadians for over 15 years and is one of the most trusted brands across the country. To meet demand for transparent and trusted payment options, PayPal's Pay in 4 helps Canadians manage cash flow without late fees or hidden costs. Businesses also benefit as those who offer PayPal BNPL offerings experience increased conversion and higher sales—both critical during peak holiday season."

Consumer Debt Pressures

Canada’s high household debt underscores why flexible, low-cost payment options are gaining traction. Statistics Canada data show that total household credit-market debt reached $3.07 trillion in Q1 2025, while the ratio of debt to disposable income climbed to 173.9% which means households owed about $1.74 for every $1 of disposable income. The household debt-service ratio, which measures the share of disposable income allocated to debt repayments, stood at 14.4%.

See:  OSFI Approval Clears Questrade to Open Questbank in Canada

Canadians are devoting a large share of income to existing obligations. As mortgage renewals roll in at higher rates and everyday costs stay elevated, the ability to spread payments without added interest or fees could prove appealing. However, using these BNPL options requires discipline and can spiral out of control if used irresponsibly as installement plans can compound debt stress.

What This Means For Merchants

For Canadian retailers, Pay in 4 is integrated directly with PayPal’s existing checkout system, making it easy to activate. Merchants are paid in full at the time of purchase, while shoppers repay over six weeks.

PayPal reports that globally its BNPL offerings have a 90% approval rate and deliver an 80% higher average order value, suggesting that installment options can lift both conversion rates and aggregate value sizes during peak shopping periods.

PayPal is also partnering with Cadillac Fairview to host Pay in 4, Play in 4 holiday pop-ups at major malls in Toronto, Montreal, Calgary, and Vancouver. The events combine digital and in-person experiences, offering shoppers a chance to win prizes of up to $1,000 and further reinforcing awareness of the new payment option across multiple channels.

Outlook

PayPal’s entry into Canada’s no-fee BNPL space brings new consumer credit alternatives to market. Competing platforms like Affirm, Klarna, and Afterpay have established awareness, but most still rely on some form of fee or interest revenue. PayPal’s approach is a competitive play emphasizing consumer trust and merchant performance instead of cost-based pricing.

See:  PayPal and OpenAI Partner On ChatGPT Instant Checkout

It also boosts the case for embedded finance offerings where seamless integration of payment flexibility can improve both customer experience and sales outcomes. However, as household leverage continues to rise, policymakers and industry participants will be watching closely to ensure that convenience doesn’t outpace affordability. The sustainability of Canada’s BNPL growth will depend on transparency, responsible design, and the financial resilience of users.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

NCFA Financial Innovation MapNCFA Innovation Opportunity BriefsNCFA Fintech Insights
NCFA Fintech WhispererNCFA Fintech Fridays PodcastNCFA Weekly Newsletter

 

Take Part in the Global AI in Finance 2030 Survey

Artificial Intelligence | Nov 7, 2025

AI in FS 2030 Global Survey

NCFA Partners With Cambridge Centre for Alternative Finance to Support a Global Effort On How AI is Changing Finance

On November 4, 2025 the Cambridge Centre for Alternative Finance (CCAF) at Cambridge Judge Business School launched the AI in Financial Services 2030 Global Survey in collaboration with the World Bank, International Monetary Fund, Bank for International Settlements, and the World Economic Forum.

The National Crowdfunding & Fintech Association of Canada (NCFA) is happy to support this initiative as a survey partner inviting all professionals working in fintechs, banks, and other financial institutions to share their insights on how artificial intelligence is being planned, adopted, and managed across the sector. The survey takes about 25 minutes and explores governance, strategy, technology use, risk, and expectations for how AI will influence financial services by 2030.

See:  How PhD-Level AI Agents Will Change Financial Services

This global initiative aims to build the most complete evidence base on AI’s real-world use in financial services. Findings will inform international policy and guide how innovation and regulation can support trust, access to capital, and sustainable growth.

By contributing, respondents will help ensure that fintech perspectives and diverse experiences are reflected in the data driving decisions at both policy and industry levels. The results will provide valuable benchmarks for AI adoption and readiness across different markets and institutions.

Take the Survey Now

Take part in the Industry Survey for Fintechs and Financial Institutions: Access the AI in Financial Services 2030 Industry Survey
Other versions of the survey are available for regulators and AI vendors.

AI is moving incredibly fast, and this study gives everyone in the financial sector a chance to ground the conversation in real data and practical experience. By taking part, you’re helping ensure that future innovation in finance is guided by insight, accountability, and inclusion, values shared across the NCFA community.


NCFA Jan 2018 resizeThe National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org

NCFA Financial Innovation MapNCFA Innovation Opportunity BriefsNCFA Fintech Insights
NCFA Fintech WhispererNCFA Fintech Fridays PodcastNCFA Weekly Newsletter