Karsten Wenzlaff, Advisor
August 26th, 2025
Karsten Wenzlaff is a Crowdfunding and Fintech Expert from Germany. He is Secretary-General of Digit[...]
Category Archives: Voices
Crypto in Your 401(k)? Trump Opens the Door
Crypto Policy | Aug 11, 2025
Image: Freepik
An Executive Order Could Bring Crypto Into U.S. Retirement Plans
On August 7, 2025, President Trump signed an executive order called, "Democratizing Access to Alternative Assets for 401(k) Investors", directing U.S. regulators to explore ways to allow cryptocurrencies and other alternative assets in defined contribution plans like 401(k)s.
See: SEC Clears Crypto Staking. What It Means for Canada
While it doesn't immediately mean that Americans can directly hold crypto investments in their retirement accounts, it does instruct the Department of Labor (DOL), the Securities and Exchange Commission (SEC), and the Treasury to coordinate on new frameworks that could make it possible. If this happens, it will have significant implications for U.S investors but also for fintech innovators and regulators in Canada who are monitoring trends South of the border.
Executive Order Sets a Regulatory Process in Motion
The order requires the DOL to review and update its fiduciary guidance for retirement plan sponsors, with a specific focus on clarifying what due diligence, risk disclosure, and participant education would be required if crypto were included as an option.
It also directs the SEC to consider revisions to certain securities rules, including elements of the accredited investor framework, that could impact the packaging of crypto investment products for retirement plans.
See: Coinbase MiCA Licence Unlocks Europe Wide Crypto Access
Treasury and related agencies have been tasked with aligning tax, reporting, and compliance rules to avoid conflicting obligations. According to the official fact sheet, the review process is expected to produce proposed rule changes by early 2026.
Opportunities for Diversification and Market Access
Advocates explain that opening retirement plans to digital assets could help diversification and align with investor demand, especially among younger savers who already hold crypto in personal accounts.
This change could also create a massive new liquidity channel for the crypto sector while bringing it further into regulated financial infrastructure, as reported by Forbes.
For fintech and crypto innovators, Trump's executive order could blow up the addressable market for crypto retirement products, custody solutions, and participant education tools.
Fiduciary and Operational Hurdles Remain
With opportunity comes risks of course. The DOL has previously raised concerns about crypto’s volatility, liquidity constraints, and valuation complexities in retirement plans.
See: U.S. Crypto Week Will Impact Global Crypto Policy
Business Insider reported that plan sponsors could face elevated litigation risks if participant loses are tied to crypto holdings, especially without clear safe harbour protections. Implementation also requires custodians and record keepers to adapt their current systems for daily valuations, liquidity management, and tax reporting.
A Canadian Policy Comparison
The U.S. executive order isn't about adding more ETFs to retirement accounts. It opens the door for 401(k) participants to gain exposure to actively managed investment vehicles investing in digital assets and other private market investments, directly within a tax-advantaged plan registered with the government. This could mean direct holdings of Bitcoin or Ethereum, or participation in private crypto funds not listed on public exchanges, if fiduciaries deem them prudent and compliant with ERISA standards.
In Canada, the gap is very real today. Registered plans like RRSPs, RRIFs, TFSAs, and employer pension plans cannot directly hold cryptocurrency. The Canada Revenue Agency’s qualified investment rules prohibit digital assets themselves from being held in registered accounts, whether or not the plan is self-directed. Investors can only gain crypto exposure through qualified investments such as Bitcoin or Ether ETFs listed on a designated stock exchange, or shares of publicly traded crypto companies. Private crypto funds, unlisted trusts, or direct wallet holdings are currently prohibited in all registered accounts.
See: Stronger Teeth Needed to Protect Canada’s IP
If the U.S. implements this framework, Canadian retirement plans would be at a competitive disadvantage in offering digital asset investment innovation. For Canadian fintechs, such U.S. policy could create new product development opportunities south of the border, while providing an unprecedented case study for domestic regulators on how to balance investor protection with access to alternative assets.
Outlook
This latest crypto policy development is another wake-up call and market opportunity for Canadian fintechs and regulators. The next 12 to 18 months will determine whether or not U.S. agencies can produce rules that satisfy both innovation advocates and investor protection, fiduciary watchdogs. If they succeed, Canada’s own retirement savings design could be the next frontier for digital asset integration, and if so, they need to be ready to respond.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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SEC Launches “Project Crypto” to Unleash Crypto Innovation
Crypto | Aug 4, 2025
Image: Freepik/brgfx
America’s Crypto Power Play Is Real and Canada Needs to Pay Attention
American crypto leadership is back and this time it is strategic. On July 31, 2025, U.S. SEC Chairman Paul S. Atkins delivered a major policy address, American Leadership in the Digital Finance Revolution, outlining a full plan to onshore digital asset innovation and modernize U.S. capital markets.
The centerpiece of the announcement is Project Crypto, a leading Commission initiative that includes new guidelines for tokenized securities, decentralized finance, crypto custody, and financial super-apps. Positioned as a generational opportunity to return blockchain finance to American soil, the strategy aligns closely with President Trump’s policy direction and has immediate implications for Canada’s competitiveness.
Paul Atkins, SEC Chair:
“We will not watch from the sidelines. We will lead. We will build. And, we will ensure that the next chapter of financial innovation is written right here in America.”
Token Issuance Will Move Back Onshore
Chairman Atkins clear states that the SEC will no longer treat most digital assets as securities and will instead create rules that clearly define asset categories.
“Despite what the SEC has said in the past, most crypto assets are not securities.”
Confusion created by the Howey Test has discouraged entrepreneurs from launching token projects in the U.S., but this new framework will encourage American participation and investment. The changes are expected to enable capital formation for crypto projects, and reduce reliance on offshore entities.
Canadian regulators have long pointed to U.S. uncertainty to justify delay. With this new clarity, the bar has been raised. Canada’s sandbox models and exemptive relief approach now risk falling behind.
“A Cambrian explosion in innovation could occur if we stay true to this course,” - SEC Chair Atkins
Rules to Support Tokenized Funds and Super-apps
One of the more significant features of Project Crypto is the SEC’s support for platforms that offer multiple services, combining trading, lending, staking, and payments under a single license. This opens the door for fintechs and broker-dealers to offer tokenized stocks, stablecoins, and on-chain financial services together.
Chairman Atkins also emphasized the SEC’s willingness to enable tokenized capital markets across all asset classes. Read NCFA’s coverage of Robinhood's tokenized securities and tokenized funds for a look at how this trend is already reshaping investment models.
Decentralized Finance Will Be Allowed to Operate in the Open
The SEC now plans to support integration of DeFi into U.S. markets. Atkins outlined a vision for DeFi platforms that do not require intermediaries, provided they meet transparency and code publication requirements. This includes automated market makers and consensus-based networks.
See: SEC Considers DeFi With Innovation Safe Harbour
For Canadian DeFi builders, it's an opportunity to create a presence in a jurisdiction that now welcomes non-intermediated finance, further challenging Canada's policy approach in the space.
Stablecoin Regulation is Now Federally Standardized
With the signing of the GENIUS Act, the U.S. has created a formal federal regime for stablecoin issuance and oversight. The SEC plans to align its rules accordingly and support market structure legislation that complements the Act.
Canada’s own stablecoin policy is still being shaped. See NCFA’s article on stablecoin regulation in Canada for current developments under OSFI.
New Flexibility for Crypto Custodians and Compliance Tools
The SEC will revise outdated custody requirements and support multiple business lines under one registration. This will make it easier for new entrants and regulated institutions to provide safe crypto custody and enable self-custody options. The Commission also highlighted support for protocols like ERC3643 that embed compliance functions directly into token standards that support tokenization of Real-World-Assets (RWA).
Inclusive Public Engagement via Crypto Task Force Roundtables
As part of its strategy to gather industry insights and boost regulatory transparency, the SEC’s Crypto Task Force will host a series of roundtables across the U.S. from August to December 2025, focusing on issues like custody, tokenization, DeFi, and trading infrastructure. These sessions reflect the agency’s intent to involve stakeholders early in the policy creating process and to include perspectives from small crypto startups and innovators
Outlook
Project Crypto is a very real operational directive to all SEC policy divisions. A coordinated national policy backed by the White House and reinforced by the President’s Working Group on Digital Asset Markets.
See: U.S. Maps Out Plan to Lead World in Crypto
For Canada and much of the world, this means the U.S. is will now be one of the preferred destinations for digital asset ventures, tokenized capital formation, and DeFi projects. Canadian stakeholders must respond with a coordinated strategy of their own that modernizes regulation, supports responsible innovation, and protects sovereignty in financial technology. Canada cannot afford to watch from the sidelines. A future of digital finance is being built now, and the center of gravity is moving.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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Trump Seeks Bank Plans for Fannie and Freddie IPO
Public Markets | Aug 1, 2025
Image: Freepik/ijeab
Trump Calls on Bank Leaders to Shape Fannie and Freddie IPO Plans
According to a Reuters report, President Donald Trump has begun private talks with the heads of the largest US banks about how to return Fannie Mae and Freddie Mac to the public markets. These two companies (government sponsored enterprises with private shareholders), which guarantee most American mortgages, have been under government control since the 2008 financial crisis.
See: The Intersection of Fintech and Real Estate: How Innovation is Rebuilding the Foundation of Property Transactions
Trump has had meetings with bank CEOs, the discussions include executives such as Jamie Dimon from JPMorgan Chase, David Solomon from Goldman Sachs, and Brian Moynihan from Bank of America. The White House is gathering proposals on how a stock offering for Fannie and Freddie could work if the companies are moved out of federal conservatorship.
What's At Stake
Fannie Mae and Freddie Mac were taken over by the US government during the 2008 financial crisis when losses in the housing market threatened to bring them down. Since then they have returned to profitability and repaid the funds that the US Treasury provided at the time.
Trump has said on Truth Social that he wants to explore ways to bring these companies back to the stock market while keeping some form of government guarantee for the mortgage market. Fannie (FNMA) and Freddie (FMCC) shares have surged 8.72% and 14.8% respectively after news of the bank meetings.
How these companies are handled will have a direct effect on investors, banks, and taxpayers. A public stock offering could return value to shareholders and possibly reduce the taxpayer risk that comes with government control. At the same time, if guarantees remain in place, taxpayers could still carry some exposure to future losses.
See: Trump Shuts CFPB Weakening Consumer Financial Protections
The Federal Housing Finance Agency, which oversees Fannie Mae and Freddie Mac, has said that the companies will remain in conservatorship for now. Any plan to sell stock or change their status would need approval from the President and would likely be debated in Congress.
Implications Beyond the U.S.
These changes are not just about the United States. Canadian pension funds, banks, and other institutions invest in American mortgage backed securities that are tied to Fannie Mae and Freddie Mac. A change in their structure could affect the value of these investments and may influence how Canadian regulators look at housing finance and risk management.
It is also possible that US mortgage reform could shift how capital markets treat housing assets, which in turn may influence borrowing costs and investor strategies across North America.
What Happens Next
The talks with the banks are at an early stage. In the coming months the White House is expected to receive detailed proposals from these financial institutions. From there, a plan could be developed that would outline whether there will be a public stock sale, how much government support would remain, and the timeline for any transition.
See: U.S. Prepares to Count Crypto in Mortgage Rules
Canadian investors and policy makers will be watching these developments closely. The scale of Fannie Mae and Freddie Mac makes any change in their structure important well beyond US borders.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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U.S. Maps Out Plan to Lead World in Crypto
Crypto Regulation | July 31, 2025
Image: Strengthening American Leadership in Digtal Financial Technology, White House report
White House Releases Roadmap to Make the US a Global Leader in Crypto
On July 30, 2025, the White House released a major 160 page PDF report from the President’s Working Group on Digital Asset Markets called, "Strengthening American Leadership in Digital Financial Technology". The document lays out how the United States plans to build a clear rulebook for crypto and position itself as a leading global hub for blockchain technology, a huge change in direction from a government that previously relied on regulation by enforcement.
Clear Rules for Crypto Markets
The White House report says the US needs a stronger framework for digital asset markets. It calls on Congress to pass the Digital Asset Market Clarity Act to remove gaps in oversight. The plan would give the Commodity Futures Trading Commission authority over trading in digital assets that are not securities, while the Securities and Exchange Commission would focus on those that are securities. The two agencies are asked to provide clear guidance on custody, registration, and record keeping so that new products can launch faster without long delays.
See: SEC Policy Reversals and Crypto Case Dismissals
For fintech companies and investors, a more predictable environment is welcomed, and means that developers and platforms would know in advance what licenses they need and how to stay compliant instead of risking enforcement.
Banking Rules That Include Digital Assets
A large part of the report focuses on modern banking regulation. It urges federal banking regulators to stop blocking lawful digital asset companies from access to banking, a practice that was known as Operation Choke Point 2.0.
It also suggests a clear process for banks to gain approval for activities such as custody of crypto, tokenization of assets, issuing stablecoins, and using blockchains in financial services. If these changes are implemented, banks will have a clearer path to offer blockchain based products and services, which could expand customer access to digital assets directly through mainstream banks.
Stablecoins and the US dollar
The report confirms the importance of stablecoins that are backed by the US dollar. It points to the GENIUS Act, signed into law on July 18, 2025, as the foundation for a federal framework for stablecoins. It also calls for a law to ban central bank digital currencies in the United States, emphasizing that the private sector should lead innovation in payments.
See: Quantum Safe Stablecoins Meet Real Time Finance Needs
It suggests that the U.S. views private stablecoins as a way to maintain the dollar’s global role. It could lead to faster payments and new payment rails, but it's also a policy preference against government issued digital money.
Tighter but Modern Anti Money Laundering Standards
The Working Group recommends updating anti money laundering rules to reflect how digital assets work. The plan would clarify the reporting obligations for different types of actors, including those in decentralized finance, and protect the right of law abiding citizens to hold their own digital assets. This could make it easier for compliant companies to operate while still giving regulators more effective tools against bad actors.
Digital Asset Tax Rules
The report asks the Treasury and IRS to publish clear guidance on how taxes apply to crypto, including on staking, mining, and small day to day transactions. It also calls for Congress to adjust the tax code so that digital assets are treated consistently with other assets such as securities or commodities. Simplified tax rules could lower the cost of compliance and help bring more participants into the market.
Why It Matters
If the recommendations are carried out, the US could become a more attractive market for crypto investment and product development. Other countries, including Canada, need to watch closely, as competition for talent and venture funding heats up.
See: US House Pushes Crypto Reform Forward with Key Bills
For Canadian fintechs and blockchain companies, this development could open up opportunities for cross border partnerships but also create a more competition.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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Google Signs EU AI Code Despite Competition Warnings
AI Governance | July 31, 2025
Image: Freepik/rawpixel.com
Google Agrees to EU AI Code of Practice. Issuing Warnings that Rules May Slow Innovation
On July 30, 2025, Google confirmed in a blog post by Kent Walker that it will sign the European Union’s new voluntary code of practice for general purpose AI models. The code supports compliance and is designed to help AI developers comply with the EU’s AI Act, which comes into force on August 2, and aims to set standards for transparency, copyright and safety
See: UK-Google Deal Raises DPI Red Flags for Canada
Kent Walker, President of Global Affairs and Chief Legal Officer, Google:
"[Google is signing] with the hope that this code, as applied, will promote European citizens’ and businesses’ access to secure, first rate AI tools as they become available”.
Google Warns of Risks to Competitiveness
Walker also warned that although the code was improved, the AI Act and code could slow Europe’s development and deployment of AI. He cited divergences from EU copyright law, approval delays and requirements that could expose trade secrets that risk hurting AI innovation and Europe’s ability to compete globally.
What the EU Code of Practice Requires
The European Commission describes the general purpose AI code of practice as covering three areas. The first is transparency, including detailed documentation on how models are built and trained. The second addresses copyright compliance, requiring developers to respect intellectual property and to put in place policies and contact points to handle complaints. The third focuses on safety and security for advanced models that create systemic risks, requiring external audits, risk frameworks and incident reporting.
See: Google’s Ad Tech Monopoly Ruled Illegal by U.S. Court
Signing the code gives a company a presumed conformity with the AI Act, which will apply to new models from August 2, 2025 while some models already in use will have until 2027 to comply.
How Other Tech Giants Are Reacting
Google isn't the only global tech company committing to sign the code. Microsoft president Brad Smith has already stated that Microsoft intends to sign. Other companies that have agreed include OpenAI, Anthropic and Mistral AI. Elon Musk’s company xAI has chosen to sign only the safety and security chapter of the code. Meta Platforms has declined to join because of legal uncertainties for developers, as reported by The Verge.
How Canada’s Voluntary AI Code Compares
Canada has its own voluntary code of conduct for advanced generative AI which was launched in September 2023. The Canadian code is an interim framework built around six principles of responsible AI: accountability, safety, fairness, transparency, human oversight and robustness. It is designed to guide Canadian companies ahead of the Artificial Intelligence and Data Act as it is still making its way through Parliament. The difference is that Canada’s code is advisory and is aimed predominantly at domestic companies. As of mid 2025, signatories include Canadian companies such as CGI, IBM Canada, TELUS Digital, Mastercard Canada and Cohere.
Major global technology firms like Google, Microsoft, Meta and OpenAI have not signed Canada’s code. By contrast, the EU's AI practice code is tied directly to the legally binding AI Act and offers a presumption of compliance that is attractive to companies serving the European market.
Why This Matters for Canada and Fintech
For Canadian fintechs and investors, the contrast between the European and Canadian approaches matters. Europe’s model ties clear rules to market access, while Canada’s model is currently voluntary and focused on domestic adoption.
See: New AI Minister Prioritizes Growth Over Rules
How these approaches evolve will determine how AI tools are built, funded and deployed across borders. As Canadian firms expand internationally, aligning with these new standards will increasingly become a requirement for competing in markets where AI compliance is a condition for trust and growth.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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Schwab to Bring Crypto Trading to Its Brokerage Platform
Crypto | July 22, 2025
Image: Youtube Short - Charles Schwab CEO Rick Wurster interview CNBC Television
Charles Schwab Confirms It Will Let Users Trade Bitcoin and Ethereum Directly
On July 18, 2025, Charles Schwab CEO Rick Wurster confirmed in an interview with CNBC Television that Schwab will soon let users buy and sell Bitcoin and Ethereum directly in its brokerage accounts, with the trading option to launch within the next 12 months. The change means Schwab clients will be able to hold crypto alongside their stocks, ETFs, and bonds without having to rely on a separate platform.
See: Coinbase Buys Deribit for $2.9B to Lead Crypto Derivatives
Schwab already offers clients access to crypto ETFs, and it currently manages more than 20% of the U.S. crypto ETP market. But Wurster says clients have been asking for more, expressing interest to hold actual Bitcoin or Ether at Schwab. This means that Schwab will soon be directly competing with Coinbase and other crypto exchanges.
In an interview with CoinDesk, Wurster said clients say:
"I’ve got 98% of my assets sitting at Schwab. I can’t wait until you have bitcoin or [Ether] because I want them sitting alongside my other assets.”
Clients Want Simpler Access
According to Cointelegraph,crypto interest on Schwab's platform jumped more than 400%, and the new offering is a direct response to what clients are asking for.
See: Grayscale ETF Wins SEC Approval for 5 Crypto Assets
The company also plans to launch a Schwab-branded stablecoin at some point in the future, although it hasn’t said how or when that might happen.
This retail launch is separate from Schwab’s earlier involvement in building EDX Markets, a crypto exchange created for institutions and broker-dealers. That platform is still active, but this new offering will be aimed at regular investors using Schwab’s main trading platform.
Why This Matters for Canada
Schwab’s plan to bring crypto inside the brokerage account highlights a growing difference between the U.S. and Canada. U.S. companies like Schwab, Fidelity, and BlackRock are building full-service crypto options under existing financial rules. But in Canada, crypto trading is still kept separate from brokerage services.
Wealthsimple and a few other Canadian platforms do offer crypto trading, but none of the big Canadian banks or traditional discount brokerages offer integrated crypto and stock/ETF accounts yet. That means Canadian investors still have to open multiple accounts, transfer funds between platforms, and manage different levels of regulation and risk.
See: Quantum Safe Stablecoins Meet Real Time Finance Needs
Canada was early to approve crypto ETFs, but it has not moved forward on allowing spot crypto trading in mainstream financial accounts. Schwab’s move shows how U.S. rules are creating new opportunities that Canadian investors and fintechs are missing. Unless Canada modernizes its approach, it risks falling further behind in investor access, innovation, and market competitiveness.
Outlook
Schwab manages over $8 trillion in assets and serves more than 35 million investors. Once the retail services is switched on, Charles Schwab will instantly become one of the largest retail crypto access points in America.
It adds pressure on Canadian regulators and financial firms to review their approach. Canadian fintechs could lose users and assets to U.S. competitors that offer a more complete experience. For investors who want all their assets in one place, Schwab’s upcoming crypto service will make that possible. That could raise expectations on this side of the border too.
See: OSFI Drafting New Framework to Regulate Stablecoin Issuers
For Canada to be competitive, they will need to push for better policy alignment and faster integration of crypto into traditional finance, and ideally offer services that add value beyond what the big U.S. platforms offer.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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Why AI Investment Is Missing What Workers Actually Want
AI Research | July 22, 2025
Image: Freepik AI
New Stanford Report Data Shows Gap Between AI Funding and What Workers Support
According to a recent WORKBank audit, a major new study from Stanford's SALT Lab, 41% of Y Combinator-backed AI agent companies are
to tasks that workers have no desire for automation. These 'no go zones' represent tasks that are technically automatable but socially or emotionally rejected by workers. It's a growing disconnect that highlights a fundamental challenge for the future of work.
Should AI companies and investors automate tasks that people do not want or lead to no progress, no matter how advanced these systems are?
Workers Perspective of AI's impact
The WORKBank database is based on a comprehensive survey of data collected between January and May 2025 from 1,500 U.S. workers across 104 occupations and 844 occupational tasks. Each task is drawn from the U.S. Department of Labor’s O*NET database and evaluated by worker preferences and AI expert assessments. Responses were collected using an audio interface to reflect practical real world task experience.
See: Double-Edge Sword of AI’s Impact on Workforce Experience
This structured format asked workers whether they would want a task fully automated by an AI agent, and how much human collaboration they believe is needed to maintain task quality.
Human Agency Scale Can Help Measure Collaboration
To assess the balance between automation and augmentation, the research team created the Human Agency Scale, a 5 level scale from H1 (no human involvement) to H5 (essential human involvement).
The most preferred response across the workforce was H3, an equal partnership between humans and AI agents. This level was dominant in 47 out of 104 occupations, however for 47.5% of tasks, workers wanted more human involvement than experts believed was technically necessary. It's a gap that could evolve into resistance points in high efficiency AI rollouts.
Workers Support Automation When It Supports Their Time and Wellbeing
Despite concerns, 46.1% of tasks received a positive rating for automation. Workers were most supportive of AI when it freed up time for more important work (69.4%), reduced repetitive or tedious tasks (46.6%), or improved quality (46.6%).
See: OpenAI Launches Operator, AI with Task Execution
On the other hand, resistance appeared from fear of losing trust, jobs, or creativity. Among those expressing concerns, 45% cited lack of trust, 23% named job loss, and 16.3% described the loss of a human touch. Arts, Design, and Media was the sector with the lowest interest in automation where only 17.1% of tasks received a positive score.
Are AI Investments Automating the Right Tasks?
Researchers compared the WORKBank tasks with descriptions of companies backed by Y Combinator’s public portfolio. The results show a concentration of capital in areas workers are skeptical about.
41% of companies were mapped to tasks in the Low Priority Zone or Automation Red Light Zone, where worker demand is weak or negative, while many tasks in the Automation Green Light Zone and R&D Opportunity Zone where workers want automation remains underfunded (Read: ripe for AI task automation).
Workforce Skills Are Evolving Toward Interpersonal Strengths
The research also looked at how AI is impacting the demand for certain job skills. Tasks that require higher levels of human agency usually involve interpersonal and decision making abilities rather than data analysis or technical information processing.
See: Balancing AI Automation and Ethics in Fintech
Comparing skill rankings based on wage data from the U.S. Bureau of Labor Statistics with human agency requirements revealed a trend away from solo technical execution toward organizational coordination, collaboration, and judgment. This suggests a shift in the kinds of competencies that AI will complement rather than replace.
Why This Matters for Canada and Fintech
Canada is investing heavily in AI innovation, fintech development, and reskilling strategies for the future economy. The WORKBank research shows that AI innovation must be aligned with worker needs and social context. If Canadian fintechs and investors focus only on technical feasibility without considering how workers feel about automation, they risk building tools that sit unused, untrusted, or even opposed. AI companies and investors must engage the people whose work is being transformed.
The National Crowdfunding & Fintech Association (NCFA Canada) is a financial innovation ecosystem that provides education, market intelligence, industry stewardship, networking and funding opportunities and services to thousands of community members and works closely with industry, government, partners and affiliates to create a vibrant and innovative fintech and funding industry in Canada. Decentralized and distributed, NCFA is engaged with global stakeholders and helps incubate projects and investment in fintech, alternative finance, crowdfunding, peer-to-peer finance, payments, digital assets and tokens, artificial intelligence, blockchain, cryptocurrency, regtech, and insurtech sectors. Join Canada's Fintech & Funding Community today FREE! Or become a contributing member and get perks. For more information, please visit: www.ncfacanada.org
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